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Showing posts with label Web. Show all posts
Showing posts with label Web. Show all posts

Thursday, March 15, 2012

Benefits of PHP Cloud Hosting for Developing Enhanced and Unique Applications




Software world is framed in such a manner so that IT organizations can reap more benefits while gaining profits. Like many other software languages, PHP is also one such language that is used for developing unique and competent languages good enough to cater to the IT requirements of several organizations. However, with increasing numbers of IT firms, the demand for storage space is high amongst entrepreneurs. Therefore, Cloud Computing as a service was introduced in the corporate world to take care of the storage matters that are common in IT organizations.

Cloud hosting is also one of the services that take care of all the PHP related applications to migrate on the cloud server. As managed cloud services focus on the prime fact that IT world should go virtual, the cloud providers make it a point to offer their services in all the segments related to IT. In addition to all this, these applications are known to run software tasks in a much simpler and faster manner and if they are deployed on cloud server, not only the problem of storage will be solved but also make PHP based applications run smoothly and conveniently.

Benefits of Cloud Hosting from a Reputed Cloud Provider

Hosting any application on cloud isn't a big affair, but controlling and monitoring it requires ample professionalism and efficiency so that if at the time of any discrepancy the troubleshooting can be tackled immediately. Clouds are usually hypersensitive and are likely to dissolve if their states of art is not kept intact.

Thus, availing services from a reputed and a renowned cloud provider can solve a lot of worries in this regard. Your cloud provider will not only guide the correct way to deploy the PHP based applications on cloud but also make them run in virtual environment in a way that wouldn't give your firm the hassle of managing or monitoring on it.

Things that Would be Seen as Changes After Deployment of PHP Cloud

Every business entity wish for a smooth and no hurdle work environment. With so much awareness and growing demand of cloud computing, the three most affected platforms including PaaS (Platform as a Service) SaaS (Software as a Service) and IaaS (Infrastructure as a Service) can be looked after effectively and efficiently. After the three of them are taken on the virtual cloud platform, whether it is PHP or.Net etc among, foremost thing that organizations would experience is the scaled-up business environment.

The daily tasks require no more physical world of computers, it will just one click to the cloud server and one would be sorted. With PHP cloud server as well business entities will be able to save a lot on their hardware and software costs resulting in increased profits and clean work place.



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Debunking Web Builder Myths and The Truth Behind Them




Most of these rumors and myths are spread around by professionals that build websites for a living. They do not like website builders because they take away their business. There are a lot of rumors about web builders. However, most of what they say about web builders is false. Here are some of the common myths, and the truth behind them.

Site Builders Can't Get Listed in the Search Engines

Some people will claim that sites built with a web builder cannot get listed in the search engines. This is based on the fact that search engines such as Google do not tend to list duplicate sites. Site builders do create similar sites as far as background images and headers are concerned. However, this is not what Google and other search engines look for. The search engines are looking at content. So, even if you manage to choose all of the same options and templates as another site that is created with the same website builder, you are sure to be listed in the search engines as long as you have your own domain name (not a sub domain), and you do not duplicate content.

Site Builders are Limited in Features and AddOns

This myth is simply not true. Web builders have come a long way over the years, and most features or add ons that can possibly be added to a site are available through the best website builders. However, if the site builder does not offer the feature you require, you simply need to find it elsewhere on the web. You can generally find websites that, for free or a small service charge, will customize a feature or add-on for your site and provide the code to make it happen. All you have to do is copy the code and paste it into your website.

Some people will tell you this is not possible with a site builder. However, this is also not true. In fact, most web builders will allow you to edit the HTML code for the site by going into what is called the WYSWYG editor. The best website builders will have this feature, and it will allow you to easily copy and paste any code necessary that is not already provided by the web builder.

Site Builders Cost Too Much Money Long Term

Website building professionals want you to believe that a web builder will cost you as much or more than their services. However, this is simply not the case. In truth, a good web builder can be as little as twenty-five dollars per month, and include web hosting. Alternatively, you can pay a professional as much as a thousand dollars or more to build your site, and must pay an additional fee when you want that site updated. In addition, you still have to pay for hosting. While the monthly cost is recurring the entire time you have your site, it is still a cost-effective method.



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The Relationship Between Graphic Designers and Their Clients




As all graphic designers will know, clients come in many shapes and sizes, making every project a unique experience. Some clients can make you wish you took up another profession while others are a pleasure to work with. Clients - we can't live with them and we can't live without them.

For a graphic designer, the ideal client is the one that doesn't haggle with you on price, the one that pays on time and perhaps most importantly, the one that, while providing you with all the relevant information you need, doesn't get too involved in the design process. They trust your expertise as a designer and leave it to you to create something that will get the right message across to their audience. One of the toughest jobs for a graphic designer, especially when designing a web site, is to balance the conflict that often arises between what their client wants and what the end client wants. Many a times, clients make subjective design decisions based on personal likes and dislikes that can jeopardize the message intended for their audience. Often, they may also demand more than what is required to get their message across, diluting what is important.

Typically, a designer will meet with a client at the kick off meeting to discuss their requirements for, say, a new web site. If there are five of them in the meeting, each one will have their list of five "musts" for the home page. You're left with a list of twenty-five items for the home page, when in fact the user is only after one thing. The conflict now begins between prioritizing what is important for the client and what is important for the end client. A designer's job is to prioritise and pare down the less important items in a place where users can access them if they wish and ignore them if they just want to find out the price of something, read the company story or watch the featured video. Resolving these conflicts isn't always easy. It all depends on the client. Some clients are reasonable and take the designer's advice once he/she has explained the reasoning behind their design decisions. Others, unfortunately, are not so reasonable. That being said, it is the designer's responsibility to always argue their case, politely of course, and not to ignore the end clients just for the sake of getting paid.



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Thursday, February 2, 2012

Elimination or Remove of Duplicate Links on a Sitemap in Drupal




What is Drupal, CMS, or CMF ?
Drupal is an open source CMS (Content Management System) and CMF (Content Management Framework) that is written in PHP programming language. It is developed and maintained by a community of web developers and software users. It is a free software package and it is distributed under the general public license.
Content Management System (CMS) is a system that provides a collection of procedures that manages work flow in a company, including management of the company's website. This may be a computer-based process that allows users to have access to the website and manage either content or appearance.

Search engine optimization (SEO) or achieving higher ranking in the search engine page result is one of the major objectives of any website, be in corporate or personal website. You would want your website to appear on top of the search engine results page so that you get maximum clicks and visitors to the site. However, if your website is not optimized, the whole purpose of creating a website for enhancing your business would be defeated.

Several factors can be responsible for lowering your Drupal website search engine rankings. The most common factor that affects the website's ranking is the duplicate links and content indexed on the site. The web spiders track down the duplicate links and content on the website and consider the website with duplicate links as threat and consequently move the website down the search engine. One of the most common areas where duplicate links on the Drupal website are found is in the website sitemap.

If you find duplicate links on your Drupal website and it is affecting your site rankings, the following tips will help you remove the duplicate links from the sitemap:

1. To remove the duplicate links on your drupal website sitemap, you must first log in to your website by typing the site URL. Next, navigate your way through to the admin of the website by typing yourwebsitedomainame.com/user. You can access the admin by typing your userid and password.

2. Once you enter the admin, click on the modules option. You would see the list of modules installed on your Drupal website.

3. Find out the 'sitemap' module form the list and click on the configure option besides the module.

4. When you click on the configure option, check the value entered in the 'categories depth' field. If the value entered in the field is all, change the value from all to '-1' (without any quotes).

5. After you change the value, click on the Save option to remove the duplicate links on your Drupal website. Once the duplicate links are removed your website is sure to get higher rankings on the search engines.

Another alternative to remove the duplicate links from the Drupal website is to remove the already installed website module and re-install the new and advanced Drupal's XML sitemap module. This module allows you create a sitemaps that are recognized better by the search engines. While installing the module, you have the option to include or exclude certain content types such as articles, pages and taxonomy. If you wish to remove a particular content link from the sitemap generated by the module you can remove the same by manually excluding it from the content editor. Refresh the sitemap and the link you excluded would be removed automatically.

Use the above tips to remove the duplicate links and be sure that your Drupal website is ranked higher.

Tip:
Quantum Coders LLC specializes in designing and development of Content Management Systems using Drupal and Joomla. The company has a good exposure in Drupal, Joomla, PHP, Dotnet, Java, Smarty, CSS, Struts, web designing and SEO.



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Some Difference Between WordPress and Java




Java and WordPress are very much different, this is an attempt to compare and see where they intersect each other.

Java

Java is an enterprise Language, what it means it is used to build enterprise applications, what do we mean by that?
  • A variety of clients can interact with applications like browsers, smart tablets, B2B applications, NET and other language apps.
  • High Security to support the standards.
  • Highly Scalable to support the growing traffic.
  • Performance - Begin compile time performance is high.
  • E.g applications are Gaming, E-Commerce websites, Billing, Retail, CRM and tons of others.

Java can be used to create blogging CMS like WordPress. There are CMS's like alfresco, Plone, JRoller whodo to attempt to that, but none has been able so popular as WordPress.

WordPress

Very specialized CMS/blogging engine build on top of PHP.
  • It is very easy to learn software, compare it to learning MS Word.
  • You don't need to know PHP/programming to be WordPress website developer.
  • It has a themes concept, which allows a developer to configure website pages with easy.
  • Supports thousands of plugins, almost easy to find any kind of functionality a website needs.
  • Installs on Apache Server with PHP engine.
  • Many hosting sites support 1 click install.
  • Uses MySQL as the backend engine.

As you see, WordPress and Java cannot be compared as one is a language where another is a software built on PHP language.

Had WordPress been written in Java

As a Java Developer, we wish WordPress was built on Java, it would have given:

1. Java applications a web flair, we would have to see all together new set of applications /widgets/ plugins.
2. Designers would have not been scared of the language at all.
3. Applications could have used the WordPress database, which has a very simple schema.

WordPress And Java Together

Resin is a Java Application server, but with a twist, it has a Quercus engine which allow PHP applications to installed as Java applications.
What does this mean, if a WordPress can be installed on Resin will run as a Java application and also take advantage of libraries like Spring, Hibernate,SOA.
Also, will definitely perform way better as it will be compiled only once and not be interpreted with every request like it does now.

To have this integration working has its own challenges but good news is there is a way.

Summary

While WordPress has it own niche, creating CMS websites with blog functionality, it is the DeFacto Platform.
But when it comes to creating highly scalable enterprise Applications Java is the DeFacto Platform.



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Tuesday, January 17, 2012

The Top IT Trends for 2012





In keeping with our new year's tradition, we have compiled our list of the top technology trends for 2012. We scanned the available data, reviewed our previous predictions and made some leaps of faith. We are optimistic about the economy and expect many delayed IT expenditures to be completed this year. Advances in business technology continue their steady progression with many smaller businesses adopting leading edge technologies. This year will be interesting for consumer electronics. Maybe Steve Jobs left his next great invention in the Apple pensieve.

Local Data Centers

As Cloud Computing gains acceptance and market share, more business will move their equipment and applications to the cloud. Companies will look for neighborhood data centers that are accessible and provide boutique services. This provides an opportunity for IT service providers and managed service providers (MSPs) because smaller businesses will be looking for help in managing their collocated equipment and cloud applications. Many small businesses are accustomed to contracting IT services rather than maintaining in-house IT expertise and will look for service providers that can meet their changing IT model.

mCommerce

Mobile commerce is not only for impulsive buyers, but for smart, savvy shoppers looking for the best deal. The 2011 holiday season broke all records for mCommerce and this will continue as increasing numbers of merchants and consumers embrace mobile applications. Powerful processors will give handhelds a big boost in acceptance for those that have been reluctant to adopt the technology. Near field communication (NFC) will take off as applications are developed that use NFC for everything from sharing contact information to reading garment labels to purchasing anything with the swipe of your phone. In 2012, if you are in the consumer market - become an expert in NFC and mCommerce.

Speech Recognition

This could be a breakout year for speech and voice technologies. Speech recognition has been used by medical and legal for years and widespread acceptance is just around the corner for all types of businesses. As mobile device users embrace speech recognition for on-the-go computing, they will bring this technology into the office for a variety of efficiency improvements.

Handhelds Replace Laptops

With more powerful CPUs, handhelds can replace many of the features of laptops. The keyboard and screen size continue to be obstacle but projection and foldable technology will bridge the gap. One day we will think and our computer (probably won't be called a computer) will translate our thoughts into input and output, but in the meantime virtual docking stations will be used to interface with our analog (hands and eyes) systems.

Another Social Media Surge

With Google+ claiming that it will have 400 million members by the end of 2012, we are expecting another surge as social media expands its audience. Online aficionados will continue to be plagued with spam and scams, but new strategies will emerge to catch and isolate the offenders. The number of users and the average time spent online will increase, but there are too many platforms for the market. Users will consolidate around the most beneficial and productive sites. Facebook may take over the world in 2012, but then again it may not.



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Privacy Policy to IP Address for Your Personal Website to Prevent from Abusers




Creating a website can be as fast as five to ten minutes. Working on details can be very tedious. However, making the website simple can be as short as a couple of minutes. Wasting time on building internet sites can be fun as well. Making it truly awesome can create more visitors to log on to it every now and then. Friends will appreciate your effort in making such artistic creation. Personal websites can be accessed by those whom you personally know. Or else, it may be accessed depending on the location of your website. This is dependent upon the web hosting service provider used or else the type of IP Address and domain. Whichever reasons that is considered it serves the same purpose.

Personal websites are quite dangerous. On the website, relevant information you have about you are contained on it. Images of you and your loved ones can be accessed too. Different blogs may be read by millions of people who have access to the internet. For this reason, security about your individuality can be known.

The danger in owning a personal website can be that various people can pretend to be you. This is especially true with celebrities, actors, models, politicians and other known personalities. There are great advantages we can get in acquiring such program in protection to our location and identity. This will preserve as a sort of protection to our safety and privacy. We deserve such respect and information of privacy. How much more of an individual who know nothing about internet protection?

Many take advantage of the internet. This is also true with many IP address abusers. They tend to get IP Addresses of certain website owners. If this is the case, you must employ IP Address Search for your own protection. You may locate the abuser and report to local police, if the hacker is only located on the same place. However, with more advanced IP Address Search, it could give specific details such as continent, country, state and city. Then, you can report the abuser to the web hosting company or else to the authorities so as to trace the scammer.

Email Checker device may also be employed. This is for those hate mails you receive. Having a personal website can create many people to send mails that may threaten you. Give yourself protection from the anonymous haters by getting their info through Email Checker devices.



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Saturday, December 24, 2011

About Commenting Platforms Before Choosing One





Every serious blogger knows that a major aspect of their blog's life is the comment box. Without this box, blogs lose their sense of engagement and personality -- they become just another website. Additionally, some SEO experts even suggest that comments help establish a blog as an authority, thus improving its PR (PageRank) with search engines like Google and Yahoo.

What are commenting platforms

For various reasons, some bloggers decide to replace the default comment box with another custom box. They are called commenting platforms, and they are developed by third-party developers for blog and website owners. Some bloggers need more versatility with their comment box; therefore, they replace the native field with a third-party commenting platform. Of course, there may be other reasons why a blogger would change this field.

The benefits of a commenting platform

Unlike native commenting fields, these platforms offer a wide range of features. Here are just a few of the benefits you receive from installing a commenting platform:

. Social media integration
. Comment threads
. Reply by email
. Real-time commenting
. Export comments
. Import comments
. Commenter profiles

One very notable feature that many third-party platforms have is the ability to like a user's notes and input. Some applications, such as Livefyre, use a reputation point system that is placed next to every one.

The drawbacks of a commenting platform

Now that you understand some of the benefits, you should be aware that there are negative aspects associated with these types of platforms. You memorize or bookmark these negative aspects to help you look for the right platform for your blog:

. Third-party platforms take much longer to load than native WordPress or Blogger platforms, thus possibly hurting your Google PR.
. All platforms operate from an off-site server. Therefore, there is a risk that the servers could go down, potentially damaging your comment data.
. Many bloggers report that their platform is very buggy.
. Almost every commenting platform requires readers to login before they can comment.

What you should look for when choosing a platform

If you decide to use a platform for your blog, you need one that is reliable and well-known. There may be new commenting platforms in the near future that address all of these issues, but it is up to you to try out the platform on your own blog to make your own judgment.

You should also determine what features you must have for your blog -- social media integration, email replies, commenter profiles and other features. The features you choose should reflect the type of content you produce.

Hopefully this information will help you make an informed decision. Do your research before committing to a commenting platform.



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Tools and Publishing Platform Options





If you want to make a name for yourself on the web, one of the most effective ways to do so is through the use of a blog. The name blog is short for weblog. Essentially, it is a collection of articles or posts that are presented in a format where the newest information is the most accessible. Older posts are eventually categorized into the archives. The articles can be further categorized using tags so that posts can be browsed through by topic.

Why are blogs so helpful? They allow you to stay current and build an audience. A website that doesn't regularly update with additional information will not attract a regular audience. It is possible to have success with this type of website, but the most loyal audiences form around blogs. Additionally, blogs allow you to continually pump out information, which means that there is more material which can potentially be discovered in the search engines. This leads to more traffic, which leads to greater success.

Another thing that is so useful about blogs is the fact that there are a great deal of blogging platforms available. These platforms make it easy to set up a blog without requiring a great deal of knowledge of computers. In addition to that, the most popular of these platforms are available for free. This makes blogging one of the most cost effective ways to set up a website.

One of the most popular blogging platforms is WordPress. While it isn't quite as simple to set up as some of the other options, it is highly customizable. A wide range of themes are available to choose from in order to give your site a unique feel. Additionally, plugins can be added to the basic platform in order to give your website all kinds of unique functionality. Since WordPress is open source, you also have the option of altering the code yourself in order to give your site a completely unique feel.

WordPress.org is where you can find the software and install it on your own server. WordPress.com, on the other hand, will handle the hosting for you at no cost. The downside is that you can't advertise a website that is posted on WordPress.com.

Another very popular blogging platform is Blogger, which was once known as Blogspot. The primary advantage of this platform, provided by Google, is that it is very easy to set up. The downside of Blogger is that it is less customizable. Tumblr is a similar platform.

Joomla is a more advanced type of platform referred to as a content management system. It allows you to design web sites and online applications with a wide range of capabilities not available with a standard blog platform. This is a great option if you want more functionality, but if you aren't looking to do much more than share text and pictures, this isn't the right choice.



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Thursday, December 8, 2011

Get The First Spot on The First Page in Google SERP





Almost 8 out of 10 people search the web to find services - buy gadgets, clothes, find doctors, find restaurants, order food and almost everything you can imagine...

Internet opened up a big box full of services and your business has to be in that box otherwise you miss 8 out 10 of your potential customers.

It is almost a crime for you business, if you don't have a web presence.

Only 2 in 10 still use dusty, thick, paper directory books - like Yellow Pages.

8 out 10 search the BIG 3 to get information. Big 3 search engines are the dominant names on the search market:
  1. Google
  2. Bing
  3. Yahoo
Combined, BIG 3 represent more than 95% of the search market.

ASK and AOL completes the picture with other 4-5%. Stats from comScore proved it.

Who uses Google? Bing? Yahoo?

The answer is everybody relies on Search Engines more and more each and every day and Internet gets into our life from all the angels.

Our PC is connected to the Internet, our smart phones and tablets are too and even the old TV has a smart set-top box that links it to the mighty WWW.

So, we all are hooked in, but who uses what?

- Google tends to attract more skeptic individuals that search a lot until they decide where to buy from.

- Yahoo still has more conservators users, Yahoo's loyal and somehow older, which also search less until they buy things.

- Bing powers Yahoo now and it will bring the change for old Yahoo - Bing has a new breed of users - the skeptics that dislike Google and want a different search experience.

So, it's damn important to get your business listed on the big WWW and also you want it placed as high as possible in BIG 3's SERP (Search Engine Return Page).

Once you are there, you want your business to be visited and get thousands of potential customers, but actually who gets the traffic?

It's definitely a step forward to have a Site, Blog, and Social Media presence for your Business, but to get the traffic you need to AIM for PAGE #1 in SERP of BIG 3's.

How much traffic Google's Page#1 gets?

Let's start saying...a lot....almost everybody gets the info from first page, which by default has 10 organic results displayed on it.

Very rare, we adventure exploring Page 2, Page 3, Page 4....of SERP and even if we do, probably we do it for research purposes and NOT to BUY something.

If you want your SERVICES to be bought....you need to be on PAGE#1 of SERP for all your most important keywords.

Page #1 gets 90-95% of the traffic; the other pages get only impressions and NO CLICKS.

It's true that Page #1 in Google, by example, gets all the cream and based on stats the Top 10 traffic split would be (example below is based on my experience and my websites stats):

Get the first spot on the first page in Google SERP for your important key phrases and you will get between 35% and 60% of the clicks from a particular key traffic - percentage may depends on your particular niche.

Second spot is not bad either, it will give you 10-20% of the clicks and number 3 brings at least 10%.

In almost all the niches, from forth place onwards you will get less than 10% of the clicks and the drop is more linear than for the first three positions.



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Create a Legend in Google's Mind





Whether you agree or not, Google has become the most dominant marketing presence in the world. But the real question you should be asking yourself, does Google think you are a legend?
When someone goes to Google and searches for you, are they finding an overwhelming amount of information about you, including useful information that makes them want to do business with you? Or are they finding a picture of you from the first grade that your friend tagged you in?

With the slowdown in the economy and the increasing cost of traditional marketing and rising media costs, wouldn't it be better to let Google establish you as an expert in your field. It may sound difficult, but it's as easy as hiring the right writer to create a legend for you, in Google's mind.

When it comes to websites, the more traffic you can get, the more likely you are to sell something. It doesn't matter if it's a service or a product. For most business owners, the purpose of the website is to sell something. However, marketing is changing, and as a business owner, you need to change with it.

Website marketing is now becoming more about providing information and expertise to your potential customer than it is about automatically selling your customer something. The term is called pull marketing and it's changing the way businesses do business.

AN EXPERT OR JUST A SALESMAN:

Sales people have never really been thought of as experts in their respective fields. Sales people are charged with selling their company's products. Some of the best sales people though, don't actually sell. Rather, they provide information to their potential customer. Then, they let the customer decide whether they want to do business with an expert or take their chances somewhere else. In effect, they make the buying process about buying information and experience, rather than about product.
Ideally, as a small business owner, you want to be considered the expert that people go to first and then subsequently purchase from. But how do you establish your expertise?

BUILD A LEGEND:

One of the quickest and guaranteed methods of creating expertise is making sure you are found, when someone searches for you on Google. Start with a search of Google, to see if you even show up. If you aren't on the first page, then it's time to build your legend.

Legend building starts with deciding what information you have to offer your potential customers that will help them out, but will also drive them to request more information, specifically from you. To do that, you have to become findable.

THE QUICK:

The quickest way to be found is to hire a professional writer to collaborate with, to create more original and interesting content for your website, your blog, and about you. Most people find it incredibly difficult to write their own experiences and expertise. Even though they experts on the topic, they can't seem to write interesting copy. The solution, hire a professional writer to do the heavy lifting. Once these pieces are written, start putting them up on websites, put them out to the public. Remember, once something is out on the Internet, it can never be put back in. That's why you should consider a professional writer to provide the content for you. It's as easy an interview and the writer does the rest.

THE DEAD:

Of course, there are wrong ways to go about this as well. Again, consider once something is out on the Internet, there really isn't a way to get rid of it, at least not without a whole lot of work. So, before you consider just writing and publishing, consider that if it's bad, it might do more damage than good for your legend.

So, start by finding a good writer, then Google them, read their articles, check their samples and read their content. If you don't feel comfortable that this writer can tell your story compellingly, move on to someone else. Writing interesting content is an art form. Find a specialist, it will be worth it.



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Wednesday, November 30, 2011

The Royalty - Free Images





In the world of Internet licensing, one of the most convenient terms is "royalty-free." This term applies to many different kinds of intellectual property, but it is most commonly associated with photographs. Anyone who is developing a website or doing a project where images are needed would benefit from the use of these types of images. But it is important to understand the details about the pictures, who would use them, where they can be used and how to find them before you start planning your next project.

A royalty-free image is a picture that anyone can use without having to pay a fee to the photographer. While that can sound like a straight-forward arrangement, there are several details that you need to be aware of to avoid copyright infringement.

It is best to get this type of image from a website where you have an account and have general permission to use the images on the site. Pulling images off of an Internet search engine is dangerous because you have no idea if those images are royalty-free or who owns them.

Before you use a royalty-free image you should read the licensing terms closely. While the image is yours to use without paying for it, the conditions usually dictate that it can only be used once. The photographer may also have other conditions in the terms that prevent you from being able to alter the image or crop it in any way. There may also be restrictions on the kind of media the image can be used on. For example, some photographers allow images to be used in digital and print mediums, while other photographers may only allow their images to appear in digital format and not in print.

You will also have to give proper credit to the photographer when you use the image. Once again, the terms of the licensing agreement will outline exactly how you are to give credit to the photographer and where that credit should appear.

College students creating school projects benefit from royalty-free images. People who run blogs or have their own websites can use these images to generate more traffic. Corporations can use royalty-free images to emphasize or enhance the text found on their website.

There are several very popular websites that host royalty-free images that you can use to get the pictures you need. You will need to establish an account to use royalty-free images, but that information is usually used to track photograph usage and not to send you email offers to buy cameras.

These pictures are convenient for people who do not have the time to go out and take their own pictures or the resources to buy the rights for every picture they want to use. Before you use a royalty-free image, be sure that you understand the rules of usage to avoid getting yourself in trouble.



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Tricks on How to Drive Web Traffic





Increasing traffic is one step closer to creating a profit. It also means that the business or the service that is being offered is gaining popularity among the consumers. It all depends on how you will use the tricks on how to drive web traffic to your website, squeeze pages and blogs.

Many good ideas on how to drive web traffic to your website, squeeze pages and blogs are floated everywhere in the internet. Some of the tricks might work while others might disappoint. Here are a few tricks that are known to work.

Link Websites

You can request to link your links with other links. This will help a lot while using search engines. If your website has useful information to other websites, they will link yours with theirs. If anyone accesses their sites they will see your link and find your site there. Many websites allow this. They do this for the reason that they are increasing there popularity and yours. This service is not for free however, most of the sites will charge you a monthly fee.

Rich Site Summary

Make sure in your site you will have a URL that can be subscribed to. This will help you subscribers learn of updates on the site. Anything that you update to the site blog or squeeze page will be automatically sent to their emails. You will be helping them keep in touch with the website at all times.

Vocal Marketing

Vocal marketing is a fancy way of saying word of mouth. Information travels very fast through word of mouth. In the internet, the same happens. This means that, people will forward emails faster than accessing your website. Make a way where you send an email to one of your subscribers and it is sent to all his email friends.

Have Forums And Conversations

Forums invite room for commenting from the readers. For every comment that is given, it is left with your link signature. Everyone who looks at the comment will have instant access to your site.

If you follow all these tricks to the letter, you will be amazed by the overwhelming response that you will get. Directing traffic to your blog, website or squeeze pages are easy. Try it and you will not regret.



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Thursday, November 17, 2011

7 Advanced Ideas for a Pro Website Copywriter




What you should want to is not only try to push your service or goods to someone who is coming to your website or blog, but you should want to amuse, educate and entertain the visitor. The thing is that, if the article is really good it will drive not only visitors from search engines, but also a direct traffic, because people will share your content and link to your content. They will actually make some job for you to by linking to your content.

Now let me share some knowledge about how to write a good blog article.

1. If the article is about making a choice to forming an opinion, you should show the reader you are a real expert in what you are writing about. Provide them with some interesting facts and examples that support your idea. You must gain trust.

2. Structure the information. Remember, that the information you give to the reader must be easily digestible. You should not jump from one concept to another. Keep in mind the natural flaw of thought.

3. Split the article into as many logical parts as needed. You are a pro in what you are doing, so you should know all things to cover better. Just make your point clear and do not lead the reader into a deep bush of something that is difficult to understand.

4. Devote enough of space to the introduction of the article to make sure the reader will figure out what exactly they are about learn. The introduction is critical in the sense of inspiring for further reading.

5. Give them some takeaways. Takeaway is a kind of informational bonus or conclusion that the reader gets and understands only if they read the entire article. It also might be some additional information for further research on your blog or some other sources.

6. Inspire for further reading for your blog. It is actually very simple task to do. I am sure you have lots of quality content to consume besides the article you are going to publish, so why not to mention it? It will not only decrease the bounce rate but also make you more authority in your field.

7. Don't forget to about advertising. Your primary goal is to convert the reader into a client, so you should let them know you are not only information provider.

Finally you should remember that you should not try to push on your visitor, it will do no good to you. Times of direct marketing are already in the past. Your primary task is to become a witty authority in your field. Give information and tips for free so people were safe and confident to spend their hard-earned money with your company.



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Friday, November 11, 2011

15 Tips Effective Website Proofreading for Web Content




In newly written work, mistakes often lurk that can alter the meaning of a phrase, sentence or paragraph. Therefore website proofreading should be a conscientious habit for all web content writers.

That said, proofreading is far from being a simple matter. The brain has a tendency to fool us at times into seeing what we intended to write, rather than what we really wrote.

So, here are fifteen proofreading tips to help you when writing your web content:

1. Set your completed work aside.

Once you have completed your work, set it aside for at least a few hours, a day if you can before returning to proofread it. This will allow you to look more objectively into what you have really written. Taking time out from your work will also allow you to be more alert when checking for mistakes.

2. Check for different types of grammatical errors each time you proofread.

First, determine whether your sentence structure hangs together correctly. Then consider whether your word choice is correct for each passage of your work. Then check the spelling of each word. Finally, check your punctuation.

3. Check facts and data for accuracy.

Because you are going to present your written work to the world, your credibility as a writer and topic expert is at stake. Therefore your task in website proofreading goes further than just correcting sentence structure, word choice, spelling and punctuation. Accurate information is vital too.

For example: Where research is involved, are your facts and figures up to date? You don't want to be quoting facts that are perhaps two or three years or more out of date. Check numbers carefully. For instance did you mean to write 100,000 or 10,000? You have written 0.01 but should it have been 0.1. Numerical errors can impact on your message significantly.

4. Print your work, then proofread it.

Because we may read in different ways on the computer screen versus on paper, website proofreading using both media can often identify errors that proofreading in just one will not.

5. Read your work out loud.

This time we use two senses instead of just one. This will make you notice mistakes that you may have missed when just reading. Because we are so used to reading with our eyes, hearing something at the same time will often assist us in detecting errors.

6. Take care when using the spellchecker for website proofreading.

I touched on spelling in tip 2. Spell checkers are really useful, however it is important not to fall into the trap of relying on your spell checker. It's very helpful when fishing out repeated words and mistyped words. However, not for example when you should have written the word their but instead used the word there or no instead of know. Your hard copy dictionary is the best spell checker bar none.

7. Use the grammar checking feature in your word processor.

Your grammar checker can be very useful for detecting misplaced punctuation marks and incorrect grammar. Here again do not totally rely on it, as it may miss some of the more subtle nuances of the English language found in your grammar book.

8. Consider your language.

So you are writing in English but is it for example British English or American English. Do one or the other; never mix the two! In British English we write cheque, centre, colour, programme and biscuit. In American English we write check, center, color, program and cookie.

9. Use a thesaurus to increase word variety.

If you notice that you keep repeating words, a thesaurus can be a really useful aid in finding synonyms (and antonyms) to give you more variety in your word choices. You will also expand your vocabulary in the process.

10. Starting from the end read backwards.

This will help you to spot misspelled words by helping you to look at the words in isolation instead of whole sentences.

11. List down mistakes you frequently make, and refer to them often.

Little by little, this will help you improve not only your proofreading skills, but also your writing skills. Repetition will make you learn.

12. Get someone else to proofread your work.

Maybe you are brimming with confidence in your website proofreading skills. However, by using someone who is completely detached to run their eye over your work, they may identify things you have missed.

13. Ensure the logical order of your sentences and paragraphs.

Does a point in one sentence follow another or does the story jump back and forth? An illogical order will stand out like a sore thumb to your readers.

14. Proofread more than once.

It's amazing how much you can miss on the first or even second proofread. Just like you should leave time between writing and proofreading(tip 1), you should also leave time between each proofread.

15. Be a frequent reader.

Make sure you are a regular reader of other people's work. However, be careful what you read. Just because an article or report is published online, it doesn't mean that it is accurate with regards to grammar, spelling, sentence structure and other factors I have discussed here. Whereas a physical book published by a respected publishing house, whilst not guaranteed to be completely error free, will in the main be accurate.



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Wednesday, November 2, 2011

Which One to Choose From? And, What Are DoFollow and NoFollow Blog?




You might have heard about increasing Google page rank with DoFollow Blogs. Before going into how such blogs and websites can help you in increasing your blog or website page rank, lets throw some light on the concept behind DoFollow and NoFollow.

NoFollow is the relationship attribute for hyperlinks in HTML (Hypertext Markup Language). HTML is responsible for rendering web pages in web browsers. These attributes tells search engine bots either to follow/crawl the associated Hyperlink or not.

Consider the following commonly used markup for a hyperlink:

<b><a target="_new" rel="nofollow" href="yoursite.com/your-post">Your Website</a></b>

Above markup corresponds to a DoFollow link, which means the resulting link will be followed by Search Engine Spiders.

Now, If we put a NoFollow relationship attribute in this markup, the resulting link will not be followed by Search Engine Spiders:

<b><a target="_new" rel="nofollow" href="yoursite.com/your-post">rel="nofollow"</em>><b>Your Website</b></a></b>

Note: DoFollow is neither a word nor an HTML attribute, it's just a name given to Blogs or Links, which don't implement NoFollow attributes.

Some people think, using:

<b><em><a rel="dofollow"></em></b> or <b><a rel="follow"></b> with a particular Hyperlink, makes the link followed by Search Engine Bots, but such attributes doesn't exists in reality. Using such wrong attributes may cause a link to appear as SPAM to Search Engine Bots. If you want to make a link followed/crawled (DoFollow), simply don't use any type of relationship attribute with it.

Also Inbound or Internal Links are the Hyperlinks present in a particular page of your Blog/Website, which points to other Posts/Pages present within your Blog/Website, whereas Outbound or External Links are the Hyperlinks present in a particular page of your Blog/Website, which points to Posts/Pages of some other Blog/Website.

Now, it is quite understandable that blogs and websites using no relation attributes in their links are DoFollows.

So, does a DoFollow Blog increases Google PageRank of your website?

People, especially Webmasters, usually search for DoFollow blogs with high PageRank (PR) to submit comments on articles there. It's a basic link-building strategy. Also, Webmasters makes their blog DoFollow in order to increase responses and traffic.

If you're commenting honestly after reading an article, that's fine, but what if you're the one whose own blog is DoFollow? It is a firm belief among Bloggers and Webmasters all over the globe, that DoFollow links may PASS the Google Juice of a blog/page (Decrease PageRank).

Bloggers and webmasters have complete control over allowing or restricting Hyperlink to be followed by Search Engine Bots, in there Posts and Pages. But when it comes to comments, it is the back end (template of the blog), which controls the link relationship behavior (which is nofollow by default). But, It can also be modified by means of some advanced editing or plugin usage.

Here are some Pros and Cons of having a DoFollow Blog:

Pros/Advantages of Having a DoFollow Blog:
  • More comments.
  • Increased traffic. Hence, increased number of Pageviews and Ad Revenue
  • Number of RSS Feed Subscriber will increase dramatically, as they always want to follow your Blog Updates and Comment on them.
  • The blog might get a place in DoFollow Blog Directories and Lists.

Cons/Disadvantages of Having a DoFollow Blog:
  • Increased number of SPAM comments.
  • Less honest responses.
  • The link juice of a particular page will be distributed to outbound or external links (which are present in the comments), hence causing (severe) loss in PR.
  • Opportunity for selling Text Link Advertisements will be greatly reduced, as the advertiser will be using the Comment Area of your Blog for getting Backlinks for FREE.

Tip: Do not use rel="nofollow" in your inbound links.

How to know if a blog is DoFollow or NoFollow?

Some people announce in their blog posts about the DoFollow nature of their blog, and sometimes they are even able to invite comments on a totally Useless Article.

In order to determine whether a blog is DoFollow or NoFollow in nature, pick up a name of someone who already commented there, view source of that web page and find that name, now see whether the hyperlink tag contains rel="nofollow" or not, if not it's a DoFollow Blog. You can also use Highlight NoFollow links Add-On for Mozilla Firefox to figure out NoFollow links on a blog without even viewing the source.

What should I choose: DoFollow or NoFollow?

A NoFollow Blog is acceptable when you give priority to honest reviews/comments and PR juice first. Those who want more comments as well as traffic (hence increased AdSense and other Ad Network revenue) may use DoFollow blogs on their own risk.

What I prefer: I don't think a DoFollow blog is going to bring you popularity. You can test yourself: Your most of the Top/Regular Commentator will be permanently GONE as soon as you switch your Blog Comment Area to NOFOLLOW.

So, if you're in the Blogosphere to make Good Audience/Loyal Visitors, I will highly recommend you to switch to a NOFOLLOW Blog. Hardly, anyone would like to lose his/her PR.
But then it's completely your own decision.



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5 Reasons Why NoFollow Links Shouldn't Be Ignored




Many link builders ignore the 'NoFollow' attribute due to the fact that the search engine spiders will not visit or pass on 'link juice'. We are often asked if we include NoFollow links when planning a campaign strategy, and the answer is a resounding YES.

Here are 5 reasons why NoFollow links should be a part of any linkbuilding campaign:
  1. Profile: The single most important aspect of building a successful link campaign is maintaning a 'natural link profile'. The main search engines consider the type and balance of links and this profile must appear as natural as possible. If a web page only has high-PR DoFollow links, that site will appear to have an unnatural profile and may be penalised.
  2. Traffic: A link is a link is a link! The more traffic that is generated, the higher that websites profile becomes and the greater the chance that new natural links will be generated.
  3. Branding: The more a websites name and URL is seen within its target sector, the more 'trust' that is built within the community.
  4. Authority: Website links seen in conjunction with 'authorative' comments, posts and responses, build a greater level of authority, which pre-conditions visitors with positivity and can ultimately boost conversions.
  5. Relationship: Using the example of blog commenting, regular commenting will usually allow you to form a relationship with the blogger, often unlocking additional (DoFollow) link building opportunities.

So, it follows that NoFollow should be incorporated into any strategy as a means of extending the reach of your website both directly and indirectly.



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Tuesday, October 25, 2011

Choosing An Appropriate Blog Theme to Affect The Readership




How does the blog theme affect your image and readership? Does the blog theme I use really matter? Why do I have to choose a good blog theme? While it is true that the content of the blog is what the readers really need, the look and feel of the blog is also a very important factor in gaining readership. With that said, choosing an appropriate blog theme is a decision that should never be taken lightly. For the sake of being specific, the "blog theme" I'm referring to is not the overall message of the blog but instead the design, the actual physical appearance of the blog.

1. The Blog Theme Gives Readers an Idea of What the Blog is About

As much as we would like to be idealistic, appearances really do matter, and blogging is no exception. You must find a blog theme that you think would reflect your blog's overall message. If you're presenting serious topics, then your theme should also look serious. There are actually readers out there like me for example, who look at the title first, then look at the blog design. If the blog design doesn't match, there's a chance that I might move on to another one because I'd think that the author might not be serious about the stuff he wrote about. Also, the blog theme reflects a part of the author's personality. Well not that it really matters that much but if you want to be taken seriously, then pick a more serious theme. If you wanna be funny, then pick a funny theme. That way, you will present a certain degree of consistency to the readers.

2. The Blog Theme Should Reach Out to the Target Audience

Think about the kind of people who might be interested in your blog. Think about the kind of people you want to write for. Is it for young or older people? Is it for general or personal? Whatever kind of readers you're aiming for, you should find a blog theme that you think would make them feel like they belong there. You should imagine how your readers would feel in seeing your blog design and if you find the one that you think would make your target audience comfortable, then that's it.

3. The Blog Theme Should Be Reader-Friendly

Think about what your readers might like to do while on your site and after reading a post. What if they'd like to read more? What if they would like to subscribe? Find a theme or structure the elements of your theme in order to make it easier for your readers to get what they want. It's the blogging version of customer service. Your readers would like things to be easier for them, and if they find your blog too complicated or if it takes too long for them to find what they want, chances are they would leave.

4. The Blog Theme Should Fit Your Own Needs

Choose a blog theme and structure it in a way that would make it easier for readers do what you'd want them to do. Confused? Of course you'd want them to subscribe right? If you do, then place the subscribe buttons somewhere easy to find. If you'd like to redirect them to another one of your sites, then make the links to that site visible to them. Would you like to place ads? Then find a theme that would let you place ads where you want it. Well yes, the needs of the readers should come first but you should also take your own needs into consideration. After all, you're the one putting effort into the blog right?

5. If Possible, Go the Extra Mile on Your Blog Theme

Anything that would give extra value to your readers is always welcome, just don't overdo it because it may become annoying. Going that extra mile and giving added value to your service could make readers feel comfortable with your site and ensure that they would come back over and over to read your other stuff. This could also prevent them from leaving your site to go somewhere else to do another task.

Conclusion:

I know that with these different things to consider that I've written down, it may have made it a bit more complicated for you to choose a blog theme, but if you work on it I'm sure you'll get to it. Just never forget that the readers go first before you. Even if you think you've made the coolest theme in the world, if your readers don't appreciate it then what's the point? Make it easier for your readers and potential readers but also find a way to make it easier for you, and the rest will follow.



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Saturday, October 22, 2011

5 Tips To Make Your E-Commerce Website Design More User Friendly




Before you start putting every little idea you conceive into the website, make sure you mull over a few tips first to make E-Commerce website design more user friendly.

1. Keep things simple and well-organized.

Magazine-style layouts and templates are everywhere on the information superhighway these days. All the featured articles posted on the home page of the website might confuse readers and make it difficult for them to tell what your site is all about. Making money from your website is likely to be more difficult if your potential customers are confused.
With that in mind, set up a website that is pleasing to the eyes. It should not be too cluttered or too busy. Keep things neat and properly sorted. Categorise items in your inventory or divide them by type of service. Make sure the site has navigation tools that will allow customers to find the things they are looking for.

A menu on the side or a navigation bar at the top portion right under the header is a fail safe way of organising the site and improving site usability. You can use the front page to highlight your recent product additions or bestsellers. Some website owners also include a moving or a flashing image that will alert potential customers about their newest products or items that are on sale.

2. Show your best products on the front page and use photos to guide your customers.

Choose the best photos of the products you are selling. If you are selling clothes, pick the photo that will look best as the primary photo of that product album. This will immediately pique the interest of the customer and will start the ball rolling. If not, you can use a particular logo or an illustration to show your customers what is included in that album.
A picture of a hanger will work well for the clothing album while a picture of a pair of shoes will suit well for your company's shoe collection. Show a photo of an envelope for the "Contact Us" portion of your page.

3. Navigation should be accessible and easy.

You might have incorporated some sort of navigation features in your website but if this cannot be located and accessed easily, your consumers will immediately feel lost. As mentioned above, a navigation bar at the top of the page or a menu at the side of the page should help your customers find out where exactly they are. Label every page so your customers won't get lost and make sure there is a Home page option where they can go back to the front portion of the website.

It also helps to include a site map. If you are using Blogger or WordPress as platforms, incorporating a site map should be easy. Plugins are available that create a page that will include links to all the primary pages of your website. Your potential customer can simply click on this link and locate the page they want to go to in the list.

4. Include a search option in your website.

Every E-Commerce website design should include a search box. Customers are looking for quick ways to find the item they want. Most of them do not want to rummage through the contents of your site to find what they are looking for. They would want to type the keyword in the search box and hit the search button. It is simple and straightforward.

Your website should also pull out accurate search lists. Make sure the products are labelled correctly with the right keywords. The search list should be comprehensive as well. It should indicate the type of product, the cost and some details about it.

5. Checking the items out should be simpler.

Keep in mind that not all Internet users are really tech-savvy. You might have old clients that do not know how to navigate a virtual cart. To make things easier, your buy now or checkout button should always be present in every page, preferably close to the photo of the item. Make the image or the font bigger and more colourful so the buttons will be harder to miss.

Your E-Commerce website should be conducive to shopping. Adopt a multi channel retail system to make things easier. E-Commerce website design is more impressive if it allows customers to shop with ease.



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Friday, October 21, 2011

E-Commerce Website Development Services with The Strategics




E-commerce also known as electronic commerce, refers to online business ventures that cater to the targeted audience globally. And for the success of the e-commerce business, highly functional, user friendly and attractive website is extremely essential. For developing such business websites, you ought to seek the service of professional e-commerce web developers. There are numerous e-commerce website development and designing companies rendering avant-garde service at most economic price.

The popularity of online trade reaching its peak and the tendency of the consumers to buy things online has made e-business website development service an important thing than it was ever before. Today, there are hardly any material things which are not available or cannot be purchased online. Eyeing on specific niche, the e-commerce business owners provide an array of options for their online audience, re-defining the face of the trade and commerce. Thus, a complete web solution is necessary whereby the consumers can easily choose, buy and refer to their choicest articles as well as make transactions online.

E-commerce website development plan demands strategic planning taking into account the exact requirements of the business house. The evaluation of the exact requirements needs to be made and a functional design plan needs to be created. Database configuration and the hosting requirements are integral parts to e- commerce web development service. SEO friendly web design is vital so as to enhance the website's visibility. Other essential development services include online shopping cart integration and payment gateway integration which will help in proper management of the e-trading website.

SEO friendly web design and development of an e-trading website can be implemented using a mySQL database and the most preferred programming language is PHP. Since PHP is a general script language and is compatible with a number of open source development such as Joomla, WordPress Magneto and many more, PHP is the most favorable options for developing an e-commerce website. PHP can be easily embedded into HTML codes; it can be easily integrated with dynamic visual applications like Flash and Ajax. All these accounts for choosing PHP as the most favored language for e-commerce website development.

The fundamental thing in e-commerce website development includes the development of the shopping cart which needs to be very stable and strong. A secured payment gateway also needs to be integrated with shopping cart which will easily process credit cards on website. Some of the most common payment gateways that are used in these websites are Pay Pal, Moneybookers, CC Avenue and likes. The gateway services can be developed through scripting languages such as PHP, Perl, ASP.NET and Cold Fusion. There is a special section that guarantees security for the customers through Secure Socket Layers (SSL) technology. The web solutions of e-business websites also include the development of admin or the back office modules of the e-commerce sites that helps manage the products, sales and account.

An e-commerce site is to be developed in such ways that it guarantees trouble free experience to online consumers. The SEO friendly web design helps these business websites to attract better traffic whereas the user friendly website provides the customers a hassle free online shopping experience. Easy access to the products that are categorized perfectly with detailed information, easy navigation and secured as well as convenient ways of payment - all these factors when considered during the e-commerce website development make an e-commerce site one of a kind and also guarantee the success of by increasing the number of customers.



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